PREMIUM EUROPEAN-LEVEL PACKAGE DESIGN IN 20 DAYS AND FOR REASONABLE PRICE
- You have rolled out your new products
- Rivals changed their package design and customers started to prefer their products
- Sales dropped
- Distributors reject your products
- Your old package does not meet the expectations of modern audience
- The market saw new aggressive rivals appear
DAYS, AND THE FIRST DRAFTS ARE READY
VARIANTS OF VISUAL IDENTITY
EXAMPLES OF OUR WORK
WE DO NOT JUST PAINT BEAUTIFUL PICTURES, BUT TAKE FULL RESPONSIBILITY FOR THE RESULT- We develop a brand, carry on negotiations with typographies and other organizations pointed our by the Client in order to ensure the most efficient package production.
Before defining the final version, we make test models, small versions of packages to see what they would look like in real life and have an opportunity to correct some details if needed.
SCIENTIFIC APPROACH TO ANALYZING CUSTOMER PREFERENCES AND REQUIREMENTS
ATTARACTIVE PACKAGE DESIGN THAT MAKES PEOPLE WANT TO BUY IT
SALES GROWTH DUE TO PRODUCT VALUE INCREASE
WE AIM AT ADDING ADDITIONAL VALUE TO YOUR PRODUCTS. SUCH AN APPROACH WILL TURN ORDINARY BUYERS INTO LOYAL CUSTOMERS WHO WILL RECOMMEND YOU TO THEIR RELATIVES AND FRIENDS.1. Design development for SKU products and related product lines for various target audiences
2. Working with typographers and producers. Preparation of printer layouts, carrying out color proof and consulting on correlated issues to ensure excellent result
3. We stimulate distribution by providing you with effective POSM materials for product promotion (presentations, catalogues, banners and leaflets, etc.)
4. Due to online promotion, your brand will be well-presented on the Internet. We will set up a promotion website and run a campaign using the best resources for promotion among the target audience.
5. We also provide brand consulting services. If you have just rolled out your product, we will develop a promotion strategy and tell you about marking of goods and certification process.
PACKAGE DESIGN IS OFTEN DEVELOPED ALONG WITH THE FOLLOWING ITEMS:
• a harmonious and recognizable name for your brand;
• logo, corporate identity and brand book design;
• trademark licensing;
• slogans developed in accordance with your brand positioning;
• advertising and promotional material design (printing materials, exhibition booth, promotional website and landing page design, etc.);
• marketing research on branding efficiency: its results will be used in developing advertising strategy. It will also benefit your brand when rolling it out and grant return of investments and consumer acceptance.
• We started rebranding procedure by ordering an economy class set of services and asked Lena McCoder designers to develop a new label for us. Sales increased so fast that we started to consider launching premium line production. That was the right decision. Just in one month we had a brand ready for launching that was demanded by distributors and retail networks. We would like to thank Vasiliy Buslayev and Lena McCoder agency and would be happy to continue working together.A. Savin, CEO, Cornell.
• Working with Lena McCoder agency always implies positive experience. We had to face a situation when we hardly had any money for branding left. The foreign agency we had hired failed to complete our task. That was how we got to know Lena McCoder company. Their artists offered a new design that appealed to our executive team the moment they saw it! Now that our product is present on the market (Chronos cognac), it has been awarded gold medals and won grand prix contests at international and Russian exhibitions. We are grateful to Lena McCoder team and going to develop our partnership!Sherishina E., brand manager of ‘Mistral Alco’